Creative. Organised. Proactive. Experienced. 

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I bring strong creative leadership, decisive thinking, meticulous attention to detail, and a genuine passion for producing exceptional work.

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I am an experienced graphic designer with a demonstrated 25‑year history in the charity, leisure, travel and tourism sectors. I specialise in print, photography and digital media, supported by extensive and detailed knowledge of the print industry. My experience spans both B2B and B2C design – from large‑format graphics and brochures to bespoke, personalised direct mail and fully integrated online and offline campaigns.

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I have significant experience working with established brands, ensuring consistency, creative integrity and clear visual communication across every touchpoint. Most recently, I played a key role in the two‑year rebrand of Cats Protection, working closely with a creative agency to develop and implement the refreshed visual identity across the organisation.

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Skilled in brand creation, typography, photography, website design and digital marketing, I am proficient in Adobe InDesign, Illustrator and Photoshop, as well as Affinity software. I bring strong media and communication skills combined with excellent project management abilities, consistently delivering high‑quality work across brochures, magazines, bespoke direct mail and multi‑channel design campaigns. My background includes extensive print and paper knowledge, enabling me to navigate complex production challenges with confidence.

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I am highly skilled at managing strict budgets while taking projects from concept through to delivery, addressing challenges and providing cost‑effective solutions. Alongside my hands‑on design work, I am experienced in managing and mentoring other designers – supporting their development and maintaining high creative standards across teams.

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My passions include design, typography and photography, complemented by an appreciation for creative processes across a wide range of disciplines – from art history through to corporate branding.